All you need is one good RIESEN.
All you need is one good RIESEN.
RIESEN logo

The first branded candy

RIESEN was Germany's very first candy brand. RIESEN fans all over the world still love the particularly intensive chocolatey taste. The secret lies in the rich caramel filling, which is enrobed by a thick layer of dark chocolate.

Storck RIESEN

Dark chocolate on the outside, rich chocolate caramel on the inside – a particularly long-lasting chewy treat. The inimitable, intensively chocolatey taste is due to the special blend of selected Gavoa cocoa beans.

History
From "Storck's 1 Penny RIESEN" to today: the history of Germany's first candy brand.
From "Storck's 1 Penny RIESEN" to today: the history of Germany's first candy brand.

2016

RIESEN Milk chocolate

We have recently launched Riesen Milk in Sweden and Denmark. Our ever popular dark Riesen is now available for the first time in a delicious milk chocolate version.

RIESEN 2016: RIESEN Milk chocolate

2015

RIESEN worldwide

RIESEN is now available in more than 50 countries and is as successful today as it has always been.

RIESEN 2015: RIESEN worldwide

2008

RIESEN's Got Talent

Under the motto "Hammer it, saw it and win", RIESEN organised the European DIY Championships in 2008. A competition that certainly packed a punch!

RIESEN 2008: RIESEN's Got Talent

2005

Everybody's talking about it

Show that you've got what it takes: the new promotional campaign "Chocolate for serious experts" featured large-scale posters and newspaper advertisements.

RIESEN 2005: Everybody's talking about it

1999

Just try it!

A new look for even more taste: RIESEN was given a new, modern packaging design in 1999. Thanks to intensive product research, the new RIESEN provided an even more intensive taste experience and became even more chocolatey. The advertising campaign said it all: "Just try it!"

RIESEN 1999: Just try it!

1996

RIESEN Chocolate Chew

RIESEN's success continued: together, chocolate and the basic idea of an extra long-lasting chewy treat resulted in the RIESEN Chocolate Chew – which became extremely popular..

RIESEN 1996: RIESEN Chocolate Chew

1974

Simply SUPER

Even bigger and better: RIESEN became SUPER RIESEN. As an additional purchasing incentive, each pack featured a "Schleck" cartoon and football tips from German football icon Helmut Haller.

RIESEN 1974: Simply SUPER

1949

1 Penny, 2 Penny

The successful product was renamed into "2 Penny RIESEN" and was now also available in different flavors, eg. chocolate caramel.

RIESEN 1949: 1 Penny, 2 Penny

1934

RIESEN – a huge story

Early, earliest, Storck: Germany's first candy brand was created in 1934: "Storck 1 Penny RIESEN", individually wrapped and initially a caramel candy.

RIESEN 1934: RIESEN - a huge story